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What The Wire/Stringer Bell taught me


As you know we are HUGE fans of The Wire and the show taught us many things about Social Networking and this video explains how 1 character, Stringer Bell, schooled us about exclusive content.

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Britain’s Got Talent… And Great Content


As you know Britain’s Got Talent is a TV phenomenon but online we crush them. Showing again the dominance of online video vs. television.
Find out how and why through this video…

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Convince Me Like The Usual Suspects


I made this video in response to a course I was recently teaching. I was explaining that you need to convince people to be your friends or follower, as I had watched The Usual Suspects the night before and something Kevin Spacey said sparked off a chain of thought.
As my videos are only meant to be 60 seconds (even though every single one has been over) I couldn’t put everything I wanted to say in it, so i will further explain here.
So what are some ways of convincing people to …

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Twitter Cops


Thursday, May 28, 2009 in Social Media, Videos

Very funny video about Twitter…I guess the message here is to use it responsibly (Well, kinda ha ha).

Created by LandLine TV

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I Quit


My 2nd Vlog and i explaining that in Social Media, like life, you are going to get set backs but stay patient and eventually you will get what you are after.
Let me know your thoughts!

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Southpark Didn’t Murder Kanye West, Social Media Did.


I am sure you have all seen or heard about Kanye West’s appearance on ‘South Park’ last week. Most people probably watched it online – I know I did – but would the hype, news stories and even Kanye himself taking to his blog site to comment about it, have happened without the influence of social media?  I think not.  Here’s why.
The Pre-Match Hype: As soon as it was announced that Kanye West was going to be on ‘South Park’, the bloggers were the first to go crazy about it.  …

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The Worst Kept Secret to Social Networking Success Part 5


The 5th and final secret to having an active community on any social network is… to not be an idiot.  I am not going to spend long on this as it is pretty self-explanatory.
If you take away one thing from this post please remember this….the Internet is and will be the largest archive ever.  From text, to music, to videos, if it has been put online then it will be archived mainly due to everything having its own unique URL.
Now I am not saying to be overly cautious but remember …

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The Worst Kept Secret to Social Networking Success Part 4


The 4th secret to having an active community on any social network is…Make people talk about you.
One of my Virtual Marketing Consultants “Seth Godin” coined a phrase called “Be Remarkable“, which  means to do something that somebody will make a remark about.  If you think about it, most things on the Internet that you know are because somebody was making some type of remark about it.  Ie, people were talking about this new site called Facebook to each other or sending the link round about this crazy kid losing his …

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Social Media A Fad? You’re Having A Laugh Mate!!!


Friday, March 27, 2009 in Social Media

I just got back from a meeting and I can’t believe I’m still hearing people saying social media is a fad. I thought everybody was over this by now and had come to the realisation that it is a way of life!!!!….but there are some nonbelievers out there and I guess it is The Worst Kept Secret’s job to convert them.
When I first started working for a social networking company in 2006, I could understand why people were saying this then, as there were only a couple of major players …

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