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Registering Your MTV Crib Name


If you have read our Free E-Book ‘The 10 Commandments of Music and Social Media’, you will be aware that the first chapter is entitled; Get Your MTV Crib.
Your MTV Crib is your website, your blog, your home; it is the place that you send your core audience to and the place that if you understand how to influence your audience; it is where you can entertain them to buy into your brand.
The first step to becoming an online brand, is giving your website a vanity url name, also known …

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The “Oh Sh*t” Factor


Or rather, that’s the ‘Oh Sh*t, I gotta send that to my friend’ factor!
I remember a couple of years ago I was in your typical “boring” Monday morning meeting and was asked what my secret was in making a viral video as that month I had been fortunate enough to have had several successful back -to-back viral videos, so they wanted my input.  The whole room looked at me and I had to think and act quickly. The first thing that came to mind was remembering my experiences in 2001 …

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Internet Gangsters….What you gonna do, buss a CAPS LOCK in my ass???


The last half of the naughties saw a lot of growing trends; availability of Broadband on a large scale, online video growth went through the roof, connecting to friends/acquantances became easier and the gap between an unreachable celeb to the common folk decreased due to the likes of MySpace & Facebook.  However with the good, always comes the bad – and they can trend too! One in particular has been the rise of the Internet Gangster.
Urban Dictionary describes these “hoodlums” as: “One who uses the internet as a front for …

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